Welcome to the July issue of Books+Publishing’s monthly Independent Publishing newsletter.
This month’s newsletter is focused on publicity and social media advice for writers, whether you’re a new writer looking to market your first book, or an experienced author who needs to refresh your strategy for moving your back catalogue.
Below, R M Marketing Services director and all-round marketing whizz Rachael McDiarmid shares her tips on developing a social media strategy. Her takeaways? Be prepared, set goals and figure out who your audience is. There’s also the fourth and penultimate instalment in Ellie Marney’s ‘Self-publishing essentials with Ellie Marney: promotion, marketing and all that jazz’ series, in which she advises on how to put your publicity plan into action.
As usual, there’s also a round-up of the latest publishing news, and this month’s Q&A is with author and filmmaker Ben Randall, who has turned a very personal encounter with human trafficking into a four-book series, raising awareness and funds for his charity in the process.
Happy reading (and writing)!
Editor, Independent Publishing