Nielsen BookScan celebrates 10 years in Australia
7 December 2010 @booksandpublishing
Nielsen BookScan is celebrating 10 years since it began tracking Australian book sales under the name BookTrack in December 2000. Nielsen BookScan's Shaun Symonds told the Weekly Book Newsletter that the business had enabled ‘both publishers and booksellers to analyse the market in a more subjective manner than it may...
Category: Local news