Boomerang launches new bricks-and-mortar style search tool

24 January 2012 Books+Publishing

Australian online bookstore Boomerang Books has partnered with 3D search technology firm Thereitis.com to create an online search tool that emulates the book-browsing experience of a bricks-and-mortar store. The new search tool for the bookstore's homepage, which uses Thereitis.com's patented technology, helps customers to 'visualise and discover books among Australia's...