Inside the Australian and New Zealand book industry

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The social network: technology and bookselling

From social media ‘evangelists’ to technophobes, booksellers are a mixed lot—but social media is a learning process for everyone, writes Matthia Dempsey. Using social media to drive community engagement with local booksellers online was a key topic of the Australian Booksellers Association conference, and the response to Boomerang Books’ managing...

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Category: Features