Inside the Australian and New Zealand book industry

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IglooBooks partners with DreamWorks

In the UK, publisher IglooBooks has partnered with DreamWorks Animation Publishing Group to develop, distribute and sell books linked to Hollywood films, reports Financial Mail on Sunday. The agreement includes colouring and activity books, story books, novelty and ebook formats. IglooBooks will initially publish a series of titles based on the animated TV series ‘The Penguins of Madagascar’. Next year it will publish and distribute print books and ebooks based on the DreamWorks movie franchises ‘Kung Fu Panda’, ‘Shrek’ and ‘The Croods’. IglooBooks chief executive John Styring said: ‘We have an agreement that runs until at least 2017, and it is not just for blockbuster films.’ Styring said IglooBooks will publish between 70-100 books for DreamWorks and will sell the titles via bookshops, online retailers and supermarkets, ‘but also anywhere that wants to bring these properties to life, such as toy shops’.



Category: International news