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New book to advise authors on publicity campaigns

A ‘world-first’ guide for authors running their own publicity campaigns in Australia will be published next month.

The DIY Book PR Guide: The HAPPIER Guide to Do-it-yourself Book Publicity in Seven Easy Steps is written by Emma Noble, director of Noble Words Boutique Communications and Book Publicity.

Noble told Books+Publishing that the book is culmination of 15 years’ experience in book publicity and related projects in Australia and the UK, including stints at Hachette and the Sydney Writers’ Festival.

‘It’s a world-firstthe only guide on the market written specifically for authors keen to earn their own Australian media coverageand the culmination of a long career spent working with some of the best writers and journalists around,’ said Noble.

Noble said the book is not just aimed at self-published authors. ‘I really wrote it with all motivated authors in mindanyone who is keen to have a go at generating their own publicity or interested in understanding more clearly what their hard-working in-house publicist will do to promote their book.’

The book will be sold as an ebook through Amazon, iTunes and other online booksellers, and will also be available as a print-on-demand title from Lightning Source.

 

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