Children’s imprint Penguin Workshop to launch in the US
In the US, Penguin Random House will launch a new children’s imprint called Penguin Workshop with an emphasis on ‘accessible titles and brands’, reports Publishers Weekly.
The imprint will be led by Francesco Sedita, president and publisher of Penguin-owned Grosset & Dunlap, Mad Libs and Frederick Warne.
Sedita told Publishers Weekly that his goal is ‘to find the reader—every type of reader—at every corner’. The list will include a sci-fi humour series for tweens; the first book in a STEM-based series in partnership with Girls Who Code; and The Phantom of the Opera, the first book in the ‘Muppets Meet the Classics’ series developed with the Jim Henson Company.
The imprint will launch in September and will release around 30 titles per year.