IPR License launches online rights buying option
Rights and licensing trading platform IPR License has launched a new service allowing sellers to place ‘buy rights’ buttons next to their titles on the IPR platform and their own website, reports the Bookseller.
The company said it hopes the feature will ensure a ‘straightforward automated process’ for the buying of translation rights.
Publishers with a rights seller account with IPR can also customise their accounts so that low value or backlist rights transactions will be automatically processed by the platform’s Instant Rights online payment system.
IPR License’s head of business development Jane Tappuni described the service as a ‘hugely important development’ for IPR License. ‘We wanted to create a tool for our publishers that helped deliver a better ROI on some rights deals,’ said Tappuni. ‘Instant Rights not only allows publishers to monetise their backlist or small rights deals in a stress free and time efficient way, but it also allows them to monitor their sales activity and track interest in their rights listings.’