Quarto to consolidate adult trade imprints
In the UK, Quarto is merging its three adult trade imprints into one new imprint, White Lion Publishing, reports the Bookseller.
The publishers’ imprints Aurum Press, Frances Lincoln and Quintessence will be consolidated under White Lion, which will publish books across several nonfiction categories, including travel, food and drink, wellness and popular science. The first books under the White Lion brand will be released in September 2018.
Frances Lincoln publisher Andrew Dunn will leave the company, while two other jobs are ‘potentially at risk’.
The publisher said it conducted ‘a full review of our UK-based trade imprints in the context of a challenging market’. ‘We’re inspired by the bold move of launching a new, single imprint which will feed on our 40 years’ experience while breaking down silos and embracing new ways of communicating with our target readers.’
In August last year, Quarto revealed revenues were down 13% to $50m in the first half of the year, which it attributed to ‘continued softness in the retail environment’.
Category: International news