Remember, remember the 10th of September: Release day for ‘The Testaments’
23 October 2019 @booksandpublishing
Three retailers share how their release-day strategies panned out for this year’s biggest release: Margaret Atwood’s The Testaments (Vintage). The sweet spot In Fremantle, New Edition bookseller Kristy Diffey has been baking biscuits for special events for nearly four years. For the launch of The Testaments she came up with...