Inside the Australian and New Zealand book industry

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Christmas 2025: Sales plateau despite signs of a “cost-of-living Christmas”

Wednesday, 25 February 2026    Books+Publishing
@booksandpublishing

Sales in Christmas 2025 were much the same as the previous year for most booksellers, despite some signs of a "cost-of-living Christmas", according to Books+Publishing’s annual survey completed by respondents representing 67 stores. Of those booksellers, a majority (69%) said their 2025 Christmas sales were about the same as Christmas...

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