Inside the Australian and New Zealand book industry

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Your store: Strictly business

To sell business books successfully you need to invest time in selection, says Boffins Books co-owner Bill Liddelow. ‘Don’t fall into the trap of just having some “Dummies” or “Idiot’s guides”—although there are good titles in these series—or just having some business biographies. Make sure that you have a cross-section...

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Category: Features Your store