Is social media worth the effort?
10 September 2014 Books+Publishing @booksandpublishing
‘For a medium whose language is by and large casual and spontaneous, social media requires a surprising amount of time and effort for businesses. That said, when done right it can have enormous effect,’ writes Books Kinokuniya marketing and events coordinator Valerie Wong. Wong, Fullers Bookshop’s Catherine Schulz and Oscar...
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